The BIG model is best suited for industries where there are huge number of potential inventions which do not have a clear pathway to the market. This is currently being used in the toy and in the home-and-garden industry. The Group creates a number of processes to seek out prospective inventors and their ideas. One process is the BIG Idea Hunts, in which BIG invites inventors to demonstrate their ideas to a panel of judges assembled by BIG. Its web site provides another means to solicit ideas from inventors. These ideas, however, arrive in conditions far from being ready for market. Not only does BIG screen these ideas, it works to develop those that have potential merit by using its knowledge of the industry. It also helps inventors in obtaining trademarks, copyrights and other protections. BIG splits the advancements and royalties and typically inventors end up with 40-50% of the value of their invention. For more information, please visit www.bigideagroup.net.
Decision Market activity
Model 3: Big Idea Group
Labels:
innovation inventors industries
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